by Caila | Apr 28, 2025 | Technology & World News
Over the past ten years, one of the most delicate subjects in programmatic advertising has been The Trade Desk’s (TTD) take rate. Its take rate, which The Trade Desk reports every year, has been between 19% and 21% since 2017. Jeff Green, the founder and CEO of...
by Huang | Apr 23, 2025 | Technology & World News
According to the FBI on Wednesday, online scammers and cybercriminals stole a record $16.6 billion last year. The amount, which comes from the FBI’s annual Internet Crime Complaint Center (IC3) report, represents a significant increase over the $12.5 billion...
by Huang | Apr 23, 2025 | Technology & World News
YouTube wasn’t known for the intricate long-form videos that MrBeast and other creators produced twenty years ago. There were no jump cuts, sound effects, or elaborate lighting. On April 23, 2005, “Me at the Zoo,” the platform’s debut video,...
by Huang | Apr 22, 2025 | Technology & World News
Google search ad spending increased by 9% year on year in Q1 2025, according to new statistics from digital marketing agency Tinuiti. Increasing prices, rather than click volume, drove the majority of the growth. Google Search Overall: Google Search spending increased...
by Huang | Apr 18, 2025 | Technology & World News
In a major judgment, a federal judge decided that Google improperly maintained a monopoly on some of its adtech business, potentially forcing the tech behemoth to divest one of its most valuable divisions and upend the infrastructure that underpins much of the online...
by Huang | Apr 17, 2025 | Technology & World News
The United States Department of Justice has won an antitrust action against Google, accusing the corporation of maintaining a monopoly in the advertising technology business. The verdict, which is Google’s most recent antitrust loss since the Search case, states...
